# Website Users - Career Pathways > People who primarily use WordPress to create and manage content, without extending the platform through development. ## Overview Website Users represent the largest group in the WordPress ecosystem - millions of people who use WordPress to publish content, manage websites, and serve their audiences. These pathways progress from consuming content to managing complex sites and teams. ## Pathways in This Category ### Content Creation & Management - **[[Content Author Pathway]]** - Writers and content creators - **[[Content Contributor Pathway]]** - Contributing content to sites - **[[Content Editor Pathway]]** ✅ - Editorial leadership and content strategy - **[[Subscriber Pathway]]** - Consuming and engaging with content ### Site Administration - **[[Website Administrator Pathway]]** ✅ - Managing WordPress sites - **[[Multisite Super Administrator Pathway]]** - Managing WordPress networks ### Visitor Experience - **[[Website Visitor Pathway]]** - Understanding visitor perspective (inform other pathways) ## Career Progression Philosophy Website User pathways often serve as entry points to WordPress careers: **Common Progression**: 1. **Visitor** → Uses WordPress sites 2. **Subscriber** → Engages with content 3. **Contributor** → Adds basic content 4. **Author** → Creates full content 5. **Editor** → Manages content strategy 6. **Administrator** → Manages entire site 7. **Transition** → Move to Extender pathways (Development, Design, etc.) ## Salary Ranges | Role | Entry | Mid | Senior | Director | |------|-------|-----|--------|----------| | Content Author | $35-45K | $45-60K | $60-85K | $85-110K | | Content Editor | $40-50K | $50-70K | $70-95K | $95-140K | | Website Admin | $35-45K | $45-60K | $60-80K | $80-120K | ## Transitions to Other Pathways Many WordPress careers begin in Website User roles: **To Technical Roles**: - Administrator → [[Developer Pathway|Developer]] (learn coding) - Editor → [[Designer Pathway|Designer]] (visual skills) - Administrator → [[DevOps Engineer Pathway|DevOps]] (infrastructure) **To Marketing/Business**: - Author → [[Marketing Specialist Pathway|Marketing Specialist]] - Editor → [[Product Owner-Manager Pathway|Product Manager]] - Administrator → [[Freelancer-Solopreneur-Agency Pathway|Freelancer]] **To Community**: - Any role → [[Make Team Contributor Pathway|Make Contributor]] - Administrator → [[Support Specialist Pathway|Support Specialist]] --- ## Key Competencies Across Website User Roles ### All Levels Need: - WordPress dashboard navigation - Content creation with Block Editor - Media library management - Basic SEO understanding - Security awareness ### Progressive Skills: - User management and permissions - Plugin and theme selection - Backup and maintenance - Performance optimization - Troubleshooting and problem-solving --- *Return to [[1. Projects/WP Curriculum/01 - Website Users/README|Main Curriculum Index]]*