The Benefits of Bubbles 🔗 **Source:** [The Benefits of Bubbles](https://stratechery.com/2025/the-benefits-of-bubbles/) > [!note]+ Document Notes > tags: [Tech, Economics, AI, Infrastructure, Strategy] > author: Ben Thompson > source: Stratechery > reference: [https://stratechery.com/2025/the-benefits-of-bubbles/] > date created: 2025-11-09 00:00 > > # 🏷️ Title: The Benefits of Bubbles — AI, Coordination, and Capacity > <!-- deep-read:sections start --> ## 🧭 Table of Contents - [📝 Summary](#-summary) - [📖 Main Content](#-main-content) - [🗒️ Notes](#️-notes) - [📚 References](#-references) - [🗣️ Paraphrase](#️-paraphrase) - [📰 Newsletter](#-newsletter) - [✅ Action Items](#-action-items) - [🧪 Hypotheses](#-hypotheses) - [📊 Methodology](#-methodology) - [❓ Questions](#-questions) - [🔮 Future Research](#-future-research) - [💡 Implications](#-implications) - [🧠 Learning Styles Assessment](#-learning-styles-assessment) - [🌍 DEIB Assessment](#-deib-assessment) - [📊 Accessibility Assessment](#-accessibility-assessment) - [✅ Logical Validity](#-logical-validity) - [🛡️ DARVO Analysis](#-darvo-analysis) - [🎯 Conclusion](#-conclusion) ## 📝 Summary - ✅ **What happened** - Ben Thompson argues today’s AI run-up is a **bubble**—and that can be **useful**. He contrasts short-lived GPU spend with longer-lived investments in **fabs** and **power**. Published **Nov 5, 2025**. [oai_citation:0‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 📈 **Why it matters** - Past bubbles built durable **physical capacity** (e.g., fiber after dot-com). They also built **cognitive capacity** via parallel invention and aligned expectations—fuel for decades of growth. [oai_citation:1‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 🧩 **Key ideas** - Perez’s *Installation → Deployment* model; Hobart/Huber’s “**inflection bubbles**” as coordination machines; XHR and commodity x86/Linux as dot-com era spillovers. [oai_citation:2‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - ⚖️ **Risks and tradeoffs** - If spend concentrates in **rapidly depreciating GPUs**, the long-tail benefits shrink; if it flows to **fabs** and **power**, spillovers multiply. [oai_citation:3‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 📌 **Bottom line** - Bubbles hurt on the pop, but they can **overbuild tomorrow’s platforms**. AI’s upside likely hinges on **electricity capacity** and **manufacturing base**, not just model training. [oai_citation:4‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) ## 📖 Main Content - 🧠 **Frame: Not all bubbles are equal** - Thompson distinguishes useful “**inflection bubbles**” from damaging mean-reversion ones. Useful bubbles coordinate investors and builders around a different future. [oai_citation:5‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 🏗️ **Perez: Speculation → infrastructure** - Speculative manias finance capacity that didn’t pencil at first: rail, electricity, and during dot-com, **excess fiber** that later made bandwidth cheap. [oai_citation:6‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 🧵 **Cognitive capacity: parallel invention** - The dot-com era birthed protocols and patterns (e.g., **XMLHttpRequest**), trained a generation to work on the web, and pushed scale on **x86 + Linux**. [oai_citation:7‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 🔌 **AI today: where does the money go?** - **GPUs** wear out fast; **fabs** and **power** last decades. Leaders at Microsoft and Amazon say **power** is the current bottleneck. Build it, and demand meets supply. [oai_citation:8‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 🧭 **Policy and geopolitics** - U.S. fab build-outs (TSMC, Samsung, Intel) reduce single-point risk. AI fervor helps align public and private incentives to build. [oai_citation:9‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) ### 🗒️ Notes - 🖊️ **Author & date:** Ben Thompson; **Nov 5, 2025**. [oai_citation:10‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 🧩 **Contrasts:** 2014’s “It’s Not 1999” vs. present-day: **this time is a bubble**—and that’s **fine** if capacity compounds. [oai_citation:11‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 🔁 **Key citations inside the piece:** Carlota Perez; Hobart & Huber’s *Boom*; Microsoft/Amazon earnings remarks on **power**; history of **XHR** and the browser. [oai_citation:12‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) ## 📚 References - Article: **The Benefits of Bubbles** — https://stratechery.com/2025/the-benefits-of-bubbles/ [oai_citation:13‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - Perez, *Technological Revolutions and Financial Capital* — https://www.carlotaperez.org/ (context in article) [oai_citation:14‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - Hobart & Huber, *Boom* (Stripe Press) — https://press.stripe.com/boom (context in article) [oai_citation:15‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - Microsoft CFO Amy Hood, earnings call excerpt (power as limiter) — link via article. [oai_citation:16‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - Amazon CEO Andy Jassy, earnings call excerpt — link via article. [oai_citation:17‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - `XMLHttpRequest` background — link via article. [oai_citation:18‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) ## 🗣️ Paraphrase - The essay argues bubbles can be **productive**. Speculation funds **infrastructure** and aligns thousands of experiments that collectively push technology forward. [oai_citation:19‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - For AI, the **durable wins** will be in **fabs** and **power**. If those scale, today’s excess becomes tomorrow’s platform. [oai_citation:20‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) ## 📰 Newsletter - **AI is a bubble.** That’s not automatically bad; bubbles often **build capacity**. - **GPU spend decays;** **power and fabs** persist. Leaders already say **power** is the choke point. - **If we overbuild power,** future invention gets **cheaper**. That’s the optimistic case. [oai_citation:21‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) ## ✅ Action Items #### Builders - Map bets to **durable capacity**: power-aware architectures, inference efficiency, and hardware flexibility. - Prefer designs that survive **hardware churn**: modularity, abstraction layers, and multi-vendor strategies. #### Infra & Cloud - Prioritize **power availability** and **location strategy** near new generation; model 15–20 year horizons for ROI. - Pursue **waste-heat capture** and local grid partnerships to smooth permitting. #### Policy & Ecosystem - Align incentives for **generation + transmission** build-out; streamline environmental review without gutting safeguards. - Publish transparent **capacity dashboards** so investors and communities can plan. #### Investors - Distinguish **short-lived GPU cycles** from **long-lived assets**; price the salvage value and secondary markets realistically. - Watch **fab ramp risks** and **supply chain** concentration. ## 🧪 Hypotheses - **H1:** Regions that unlock **new power** fastest will capture outsize **AI GDP** share in 5–10 years. [oai_citation:22‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - **H2:** AI’s bubble yields **more cognitive capacity** when open standards and tooling lower coordination costs. [oai_citation:23‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - **H3:** Heavy **GPU-only** capex yields fewer durable spillovers vs. **fab/power** spend. [oai_citation:24‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - **H4:** Overbuild in **transmission** cuts model-serve latencies and widens viable AI use cases. ## 📊 Methodology - Build a **panel** of metros with AI data center growth; track **power additions**, **latency**, and **startup formation**. - Compare **GPU depreciation curves** vs. **fab/power asset lives**; correlate with downstream productivity metrics. - Run **event studies** around permitting reforms; measure time-to-energize and capex reallocation. ## ❓ Questions - Can secondary markets make **older GPUs** a durable “cheap compute” layer, or does power dominate? - Where does **transmission** most constrain siting? What reforms move the needle fastest? - Do **open protocols** today echo dot-com’s XHR-era effects? ## 🔮 Future Research - Map **grid bottlenecks** against AI latency-sensitive workloads. - Study **fab geopolitics** under various export-control regimes. - Quantify “**cognitive capacity**” via patent clusters, OSS commits, and developer migration. ## 💡 Implications - **Practice:** Build for **power-constrained** reality; design for heterogeneity. - **Policy:** Treat **electricity** like core digital infrastructure; align incentives across federal, state, and local. - **Capital:** Favor **asset-duration** alignment; avoid mistaking GPU inventory for infrastructure. - **Society:** If power gets cheaper, **more ideas get tried**. ## 🧠 Learning Styles Assessment - 👀 **Visual:** Charts on generation mix and fab build-outs would help. - 🔊 **Aural:** Author offers audio version for subscribers. [oai_citation:25‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - 🗣️ **Verbal:** Clear definitions and historical analogies scaffold the argument. - 🧩 **Kinesthetic:** Case-study sprints applying “build power first” to site planning. ## 🌍 DEIB Assessment - 🌐 **Cultural breadth:** U.S.-centric power/fab focus; global context only implied. - 🧭 **Inclusive language:** Neutral, analytic tone; assumes tech-economics literacy. ## 📊 Accessibility Assessment - 🧭 **Content:** Long-form essay; subscriber audio available; more alt-text and figure summaries could help. [oai_citation:26‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) ## ✅ Logical Validity - 🧠 **Strengths:** Historical grounding; clear distinction between **durable** and **ephemeral** capex; testable predictions. [oai_citation:27‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) - ⚠️ **Potential fallacies/biases** - **Survivorship bias:** Highlights successes from dot-com; many failures also mattered. - **Analogy risk:** AI ≠ internet; GPU cycles may not mirror fiber overbuild economics. - **Optimism bias:** Assumes permitting reform and capital coordination will follow incentives. - 🎙️ **Tone of voice:** Analytical, confident, historically comparative; uses brisk transitions and practical examples. ## 🛡️ DARVO Analysis - No denial/attack/reversal patterns; argument is economic-historical, not adversarial. ## 🎯 Conclusion - **Takeaway:** Bubbles can pay for **tomorrow’s platforms**. For AI, the decisive moves are **power** and **fabs**, not just **GPUs**. - **Next steps:** Track **power build-outs**, **fab ramps**, and **policy reform**. Bias roadmaps and capital plans toward **long-lived capacity**. [oai_citation:28‡Stratechery by Ben Thompson](https://stratechery.com/2025/the-benefits-of-bubbles/) <!-- deep-read:sections end -->