## Strategy
Below is a detailed strategy that maps specific CloudFest 2025 sessions to your goals for GoDaddy’s diverse portfolio. This plan highlights sessions that align with WordPress/CMS, commerce, design, and overall engineering innovation.
---
### 1. CMS & AI Integration for WordPress and Proprietary CMS
- **Key Sessions for WordPress & Content Management:**
- _Hosting WordPress in 2025_
Learn how modern hosting trends affect WordPress scalability and security.
- _Empowering a Decentralized Web: How WordPress is Shaping the Future of Digital Freedom_
A fireside chat offering insights on decentralization and content management, vital for both WordPress and proprietary CMS strategies.
- _AI Meets WordPress_
A panel discussion focused on integrating AI into WordPress—ideal for guiding your AI integration initiatives.
- _Adding Layers to Maximise WordPress Security Strategy_
Essential for understanding evolving security needs in a WordPress context.
- _Seamless Integration of WebPros Products: A Hands-On Demo Session_
Provides practical examples of integrating CMS products, inspiring features for both WordPress and custom CMS solutions.
---
### 2. Engineering, Innovation & Staff Learning
- **Don’t Miss: Doctorow’s Enshittification Talk**
- _With Great Power Came No Responsibility: How Enshittification Conquered the 21st Century and How We Can Overthrow It_
Led by Cory Doctorow, this talk is designed to spark critical discussion about platform ethics and long-term digital strategies.
- **Additional Engineering & AI Integration Sessions:**
- _Enterprise AI Integration_
A panel discussion featuring top AI executives on integrating enterprise-grade AI solutions across cloud infrastructures.
- _Develop Your Own Virtual AI Assistant in 45 Minutes_
A hands-on workshop that boosts AI skills and encourages cross-disciplinary learning—a great way to upskill staff rapidly.
---
### 3. Commerce & Payment Processing Insights
- **Targeted Learning Through Networking & Sponsor Engagement:**
- Consider sessions like _Leveraging Customized Large Language Models (LLMs) to Help Your Customers Find Great Domain Names_. Although indirectly focused, it offers valuable insights into customer engagement strategies and domain monetization.
- Hybrid cloud orchestration and cost-efficiency sessions provide indirect lessons on streamlining operations—a key factor in scalable commerce and payment platforms.
- **Sponsor & Booth Interactions:**
- Engage directly with fintech and payment processing technology sponsors at CloudFest to gather real-world insights and explore partnership opportunities.
---
### 4. Design & Creative Tool Opportunities
- **Gaining Insights for Your Canva Competitor:**
- _Enhancing User Experience: The New WHMCS Buy Flow_
Offers practical lessons on UI/UX improvements that could inform the development of your design tool.
- **Exhibition & Networking Sessions:**
- Sponsor booths and networking events are invaluable for discovering emerging design trends and creative collaboration tools.
- This approach ensures that your team gains market and product insights applicable to your creative tool strategy.
---
### 5. Additional Networking & Strategic Opportunities
- **Partner Engagement:**
- Leverage the extensive CloudFest partner ecosystem to explore potential alliances in AI, cloud services, and fintech.
- Attend networking events and social sessions (e.g., BierFest and ConneXion Party) to build relationships that could support mergers/acquisitions and strategic collaborations.
- **Cross-Pollination of Ideas:**
- Encourage cross-team attendance at varied sessions to foster idea sharing among WordPress developers, commerce engineers, and design experts.
---
## Schedule
### Day 1 – Monday, March 17
**Location: La Scala, Hotel Colosseo**
**Agency Day Sessions (Morning)**
- **Welcome to Agency Day** – 11:00–11:05 am, La Scala, Hotel Colosseo
- **[The Art of Upselling: Expanding Your Services Beyond Web Design](https://www.cloudfest.com/agenda#/talk?id=74827)** – 11:05–11:20 am, La Scala, Hotel Colosseo
- Think about what additional services you can offer customers.
- **[Big Projects, Lean Teams: Upgrade Your Agency to Enterprise Level](https://www.cloudfest.com/agenda#/talk?id=74828)** – 11:20–11:35 am, La Scala, Hotel Colosseo
- Explore strategies for running lean internally and supporting customers as they grow.
- **[From Chaos to Control: How the Right Tech Stack Fuels Enterprise Growth](https://www.cloudfest.com/agenda#/talk?id=74829)** – 11:35 am–12:05 pm, La Scala, Hotel Colosseo
- Insights on partnerships with Atarim in DIFY and applications in MWP.
- **[Ecosystem Evolution: Harnessing the Power of WebPros Tools for Agencies](https://www.cloudfest.com/agenda#/talk?id=74830)** – 12:05–12:20 pm, La Scala, Hotel Colosseo
- Consider strategies for partnering with agencies that might choose cPanel.
- **[Beyond Speed & Uptime: What Agencies Actually Need from a Hosting Partner](https://www.cloudfest.com/agenda#/talk?id=75038)** – 12:20–12:30 pm, La Scala, Hotel Colosseo
- Learn about partnership initiatives from key team members.
**WP Day Sessions (Afternoon)**
- **Welcome to WP Day: Intro Session** – 2:00–2:10 pm, La Scala, Hotel Colosseo
- **[Hosting WordPress in 2025](https://www.cloudfest.com/agenda#/talk?id=74841)** – 2:10–2:40 pm, La Scala, Hotel Colosseo
- Note the collaboration with WebPros and cPanel partnerships.
- **[Empowering a Decentralized Web: How WordPress is Shaping the Future of Digital Freedom](https://www.cloudfest.com/agenda#/talk?id=74472)** – 2:40–3:20 pm, La Scala, Hotel Colosseo
- Focus on Mary Hubbard and potential decentralized ecosystem opportunities for GoDaddy customers.
- **[AI Meets WordPress](https://www.cloudfest.com/agenda#/talk?id=74473)** – 3:20–4:00 pm, La Scala, Hotel Colosseo
- **[Hosting as a Product and Not Just a Service](https://www.cloudfest.com/agenda#/talk?id=74476)** – 4:30–5:10 pm, La Scala, Hotel Colosseo
- **[Domain Name Industry Trends Impacting WordPress Usage](https://www.cloudfest.com/agenda#/talk?id=74478)** – 5:10–5:30 pm, La Scala, Hotel Colosseo
- **[Adding Layers to Maximise WordPress Security Strategy](https://www.cloudfest.com/agenda#/talk?id=74479)** – 5:30–5:50 pm, La Scala, Hotel Colosseo
- **WP Day Wrap-Up** – 5:50–6:00 pm, La Scala, Hotel Colosseo
#### Social Event
- **[Come2gether in the Streets](https://www.cloudfest.com/agenda#/talk?id=71875)**
---
### Day 2 – Tuesday, March 18
**Morning Sessions (COM Ballroom & Foyer)**
- **[Welcome to CloudFest 2025: Innovation with Empathy](https://www.cloudfest.com/agenda#/talk?id=71913)** – 9:00–9:20 am, COM Ballroom, Ballsaal Berlin
- **Diamond PLUS Keynote: WebPros** – 9:45–10:05 am, COM Ballroom, Ballsaal Berlin
- **[With Great Power Came No Responsibility: How Enshittification Conquered the 21st Century and How We Can Overthrow It](https://www.cloudfest.com/agenda#/talk?id=72759)** – 10:10–10:40 am, COM Ballroom, Ballsaal Berlin
- Cory Doctorow's recent talk on platform ethics.
- **AI Becoming the Human Edge** – 10:45–10:55 am, COM Ballroom, Ballsaal Berlin
- **[Responsible AI Computing](https://www.cloudfest.com/agenda#/talk?id=71984)** – 10:55–11:15 am, COM Ballroom, Ballsaal Berlin
- **[Leveraging Customized Large Language Models to Help Your Customers Find Great Domain Names](https://www.cloudfest.com/agenda#/talk?id=72954)** – 2:30–3:15 pm, CloudFest Academy Petit Paris
- **[Seamless Integration of WebPros Products: A Hands-On Demo Session](https://www.cloudfest.com/agenda#/talk?id=74056)** – 3:30–4:00 pm, CloudFest Academy Petit Paris
- **Gold Academy Session: Automattic** – 4:15–5:00 pm, CloudFest Academy Petit Paris
- **How AI is Presenting Opportunities and Risks for WordPress Hosters** – 4:40–5:00 pm, NameStudio API Arena Stage
#### Social Event
- **[Shamrock Shake Party](https://www.cloudfest.com/agenda#/talk?id=71876)**
---
### Day 3 – Wednesday, March 19
**Location: COM Ballroom, Ballsaal Berlin (with supplementary BarCamp sessions on Ring Stage)**
- **[“Why Aren’t You Making Money from AI?](https://www.cloudfest.com/agenda#/talk?id=74070)** – 9:35–10:05 am, COM Ballroom, Ballsaal Berlin
- **[WordPress at Scale: How Open Source Powers the Enterprise](https://www.cloudfest.com/agenda#/talk?id=75000)** – 11:05–11:15 am, Ring Stage
- **[Beyond Infrastructure: Building a High-Value WordPress Service with Kinsta](https://www.cloudfest.com/agenda#/talk?id=72873)** – 11:25–11:35 am, NameStudio API Arena Stage
#### Social Event
- **[ConneXion Party](https://www.cloudfest.com/agenda#/talk?id=71877)**
---
### Day 4 – Thursday, March 20
- **[Ending the Race to the Bottom: How Secure and Ethical Hosting Can Drive Trust and Profit](https://www.cloudfest.com/agenda#/talk?id=72998)** – 9:00–9:30 am, COM Ballroom, Ballsaal Berlin
- **[Service is Everything: Starting with Domain Names](https://www.cloudfest.com/agenda#/talk?id=72956)** – 9:40–10:00 am, COM Ballroom, Ballsaal Berlin
- **[Keys to Successful Cloud & Hosting M&A](https://www.cloudfest.com/agenda#/talk?id=75033)** – 11:45 am–12:15 pm, COM Ballroom, Ballsaal Berlin
- **[The War on Information Poverty: A Conversation with George Sadowsky](https://www.cloudfest.com/agenda#/talk?id=72793)** – 2:30–3:00 pm, COM Ballroom, Ballsaal Berlin
#### Social Event
- **[Bierfest](https://www.cloudfest.com/agenda#/talk?id=71880)**
## Partners (Sponsors)
| Partner | Website | Description |
| ------------------------------- | ----------------------------------------------------------------------- | ----------------------------------------------------------------------------------- |
| Aenix | [Aenix](https://aenix.io/) | A technology company focused on cloud infrastructure and data-driven automation. |
| ablecom | [ablecom](https://www.ablecom.com/) | A global telecommunications provider offering unified communications and IT services.|
| Admin Logo outlines | [Admin Network & Security](https://www.admin-magazine.com/) | |
| AIC Logo | | |
| Almalinux logo | [AlmaLinux](https://almalinux.org) | A community-driven enterprise Linux distribution. |
| Alphacool | [Alphacool](https://www.alphacool.com) | Manufacturer of high-performance cooling solutions. |
| AMD | [AMD](https://www.amd.com) | A multinational semiconductor company specializing in processors and graphics. |
| apache | [Apache](https://www.apache.org) | The foundation behind the widely used open-source web server software. |
| ampere 2 | [Ampere Computing](https://www.amperecomputing.com) | Develops high-performance processors for cloud and edge computing. |
| arelion | [Arelion](https://www.arelion.com) | A global provider of network services and connectivity solutions. |
| arrow | [Arrow Electronics](https://www.arrow.com) | A global provider of electronic components and IT solutions. |
| apheros | [Apheros](https://apheros.com) | Provides innovative, data-driven solutions for cloud services. |
| automattic | [Automattic](https://automattic.com) | The company behind WordPress.com and a host of open-source projects. |
| AvePoint | [AvePoint](https://www.avepoint.com) | Offers data management solutions for enterprise cloud environments. |
| Avisi Logo | [Avisi](https://www.avisi.com) | A provider of IT solutions and consulting services. |
| bdt | [BDT Solutions](https://bdtsolutions.com) | Offers technology consulting and managed IT services. |
| bellweather | [Bellweather Technologies](https://bellweathertech.com) | Provides IT services and solutions for digital transformation. |
| bitninja | [BitNinja](https://www.bitninja.io) | Cybersecurity solutions that protect servers and websites from attacks. |
| blockonomics | [Blockonomics](https://www.blockonomics.co) | Provides Bitcoin payment processing solutions for merchants. |
| BotGuard | [BotGuard](https://www.botguard.com) | Protects websites and applications from bot attacks. |
| Broadcom | [Broadcom](https://www.broadcom.com) | Designs and supplies semiconductor and infrastructure software solutions. |
| brizy | [Brizy](https://www.brizy.io) | A visual website builder for creating professional websites easily. |
| Bytestock | [Bytestock](https://bytestock.com) | Provides IT hardware and cloud infrastructure solutions. |
| Canonical | [Canonical](https://www.canonical.com) | The company behind Ubuntu, a popular Linux distribution. |
| chenbro 1 | [Chenbro](https://www.chenbro.com) | Specializes in server and storage chassis and hardware solutions. |
| CHARGEBEE | [Chargebee](https://www.chargebee.com) | A subscription billing and revenue management platform. |
| Cloud 1 | | |
| CloudLinuxInc | [CloudLinux](https://www.cloudlinux.com) | Develops secure operating systems for shared hosting providers. |
| Cloudian | [Cloudian](https://www.cloudian.com) | Provides enterprise-grade object storage solutions. |
| Cloudtango | [Cloudtango](https://cloudtango.com) | Offers cloud integration and IT infrastructure services. |
| codesphere | [Codesphere](https://codesphere.io) | Provides container-based cloud development platforms. |
| connect professional | | |
| CCI | [CCI](https://ccicom.com/) | Offers IT consulting and integrated communications solutions. |
| DigitaDataCenters | [Digital Data Centers](https://digitaldatacenters.com) | Provides data center solutions and IT infrastructure services. |
| Dothewoo | [Dothewoo](https://dothewoo.io) | A creative digital agency delivering innovative interactive experiences. |
| dell | [Dell](https://www.dell.com) | A multinational technology company known for computers and IT solutions. |
| digital business | | |
| Elemento | [Elemento](https://elemento.io) | Offers digital transformation and software development services. |
| Elementor | [Elementor](https://elementor.com) | A popular page builder plugin for WordPress. |
| endava | [Endava](https://www.endava.com) | Specializes in digital transformation and IT solutions. |
| Extendify | [Extendify](https://www.extendify.com) | Provides tools to extend e-commerce and web platform functionalities. |
| eurid 1 | [EURid](https://eurid.eu) | The registry operator for .eu domain names. |
| impossible cloud 450 | [Impossible Cloud](https://www.impossiblecloud.com/) | Offers cloud hosting and innovative IT solutions. |
| inter.link | [Inter.link](https://inter.link) | |
| freename | [Freename](https://www.freename.com) | |
| gooxi | [GooXi](https://www.gooxi.us/) | |
| graid | [Graid](https://www.graidtech.com) | |
| Greyd | [Greyd](https://greyd.io) | |
| germantechjobs | [German Tech Jobs](https://germantechjobs.de) | |
| hosting seekers | | |
| hosttest 2025 | | |
| itdomains | | |
| it schulungen | [IT Schulungen](https://www.it-schulungen.com) | Provides IT training and certification courses. |
| it sicherheit | [IT Sicherheit](https://www.itsicherheit-online.com) | Offers IT security services and solutions. |
| IT Business | [IT Business](https://itbusiness.com) | |
| jpc connectivity | [JPC Connectivity](https://www.jpcco.com) | |
| lighton | [Lighton](https://www.lighton.ai) | |
| linuxmagazine | [Linux Magazine](https://www.linux-magazine.com) | A publication covering Linux news and technology. |
| memorysolution 1 | [Memory Solution](https://www.memorysolution.de/en/) | |
| Monarx | [Monarx](https://monarx.com) | |
| msi | [MSI](https://www.msi.com) | Manufacturer of gaming and professional computers. |
| netcup | [netcup](https://www.netcup.de) | A German provider of web hosting and cloud services. |
| nexspace | [Nexspace](https://nexspace.net/index.html) | |
| nicky 2 | [Nicky](https://nicky.me/) | |
| nicsrs | [NIC SRS](https://www.nicsrs.com/) | |
| Nokia | [Nokia](https://www.nokia.com) | A leader in telecommunications and consumer electronics. |
| Nutanix | [Nutanix](https://www.nutanix.com) | An enterprise cloud computing and hyperconverged infrastructure leader. |
| nivida | [Nvidia](https://www.nvidia.com) | Renowned for GPUs and AI computing solutions. |
| OVHcloud | [OVHcloud](https://www.ovhcloud.com) | Provides cloud computing, hosting, and dedicated servers. |
| One MS Gobal | [One MS Global](https://onemsglobal.com) | |
| Open E 1 | [Open-E](https://www.open-e.com) | Develops storage management and virtualization solutions. |
| open xchange | [Open-Xchange](https://www.open-xchange.com) | Provides communication and collaboration software solutions. |
| opennebula web | [OpenNebula](https://opennebula.io) | An open-source platform for managing private clouds. |
| Omnisend | [Omnisend](https://www.omnisend.com) | Email and SMS marketing automation for e-commerce businesses. |
| OxygenIT logo | [OxygenIT](https://www.oxygenit.io/) | Provides IT solutions and managed services for digital transformation. |
| patchstack | [Patchstack](https://patchstack.com) | Offers security solutions and vulnerability management for web platforms. |
| pfalzkom | [Pfalzkom](https://pfalzkom.de) | A German IT solutions provider. |
| PIR | [PIR](https://pir.org/) | A non-profit organization dedicated to public interest research. |
| Point | [PoINT Software & Systems](https://www.point.de/en/home/) | |
| primeLineSolutions | [Prime Line Solutions](https://primelinesolutions.com) | |
| qboxmail | [Qboxmail](https://www.qboxmail.com) | |
| qualstar | [Qualstar](https://qualstar.com/) | |
| rntrausch | [RNT Rausch](https://rnt.de/en/) | |
| Reaktr Logo Default | [Reaktr](https://reaktr.ai/) | |
| Realtime Register | [Realtime Register](https://realtimeregister.com/) | |
| rnx | [RNX](https://www.rnx.ch/) | |
| samsung 1 | [Samsung](https://www.samsung.com) | Global leader in consumer electronics and technology. |
| stordis | [Stordis](https://stordis.com/) | |
| storpool | [StorPool](https://storpool.com) | Offers software-defined storage solutions for data centers. |
| supermicro | [Supermicro](https://www.supermicro.com) | Provides high-performance server and storage solutions. |
| szymanski | [Mark Szymanski](https://markszymanski.co/) | |
| taurus | [Taurus Group](https://tauruseu.com/about/) | |
| TD SYNNEX 1 | [TD SYNNEX](https://www.td-synnex.com) | An IT distributor and supply chain services provider. |
| toshiba 2 | [Toshiba](https://www.toshiba.com) | A multinational conglomerate focused on electronics and technology. |
| Titan | [Titan](https://titan.email/) | Provides email and communication solutions. |
| Tucows | [Tucows](https://www.tucows.com) | Offers internet services including domain registration and software downloads. |
| tuxcare | [TuxCare](https://tuxcare.com) | Provides enterprise Linux support and security services. |
| upmind | [Upmind](https://upmind.com/) | |
| upback | [Upback](https://upback.cloud/) | |
| VRSN | [Verisign](https://www.verisign.com) | Offers domain registry and internet security solutions. |
| Vates | [Vates](https://www.vates.fr) | Provides IT services and digital transformation solutions. |
| webpros | [WebPros](https://webpros.com) | |
| wpengine | [WP Engine](https://wpengine.com) | A premium managed WordPress hosting provider. |
| WP.one | [WP.one](https://wp.one) | |
| wp tavern | [WP Tavern](https://www.wptavern.com) | A news website focused on the WordPress ecosystem. |
| xboxdev | [Xbox Dev]((https://developer.microsoft.com/en-US/games/publish/)) | |
| yorizon | [Yorizon](https://yorizon.com/en/) | |
| Ynvolve | [Ynvolve](https://ynvolve.com/) | |
| zoho | [Zoho](https://www.zoho.com) | Offers a suite of cloud-based business and productivity software. |